The MORA is a masterclass in quiet confidence, stripping away the unnecessary to reveal a silhouette of pure, functional elegance. This frame serves as the definitive cornerstone of a modern eyewear collection, honoring the fundamentals of classic design while utilizing the premium tactile feel of our 100% recycled plastics. Designed for those who favor subtlety over spectacle, the MORA relies on its impeccable proportions and balanced weight to make an impression. The geometry is understated and intuitive, featuring a gentle bridge and clean, streamlined temples that offer a near-universal fit. It is a frame that integrates seamlessly into any wardrobe, focusing on the longevity of the material and the smoothness of its hand-polished finish to deliver a sense of timeless reliability.
Frame Construction
Lenses
Technical Excellence
Technical excellence is in our DNA. We apply a meticulous attention to detail at every stage of production, from the creation of custom molds to advanced laser welding and the final, hand-finished polish. By combining this engineering precision with strict quality control, we ensure that every pair of ECO SHADES is built with a singular focus: flawless construction that performs as beautifully as it looks.
Uncompromising Quality
Backed by 30 years of optical experience, we bring professional-grade engineering to fashion eyewear. We build ECO SHADES using premium components like metal cores, 5-barrel optical hinges, and friction-lock screws - features usually found only in high-end prescription frames. By offering this level of construction at an accessible price point, we ensure you get superior durability and a solid feel without the luxury markup.
Packaging
Each pair is accompanied by our ECO SHADES pouch, woven from recycled rPET for soft, scratch-free protection and doubling as a lens cleaning cloth, and our ES Envelope, a structured carry case made from recycled plastics engineered to secure your frames during transit. Also included is a minimal product card. Considered details, designed to match the quality and longevity of the frame.
Clean the lenses regularly using a non-alcohol based lens cleaning spray and your ECO SHADES pouch. Avoid water, soap, or harsh chemicals, as these may affect the frame and hinge components over time. To preserve shape and fit, keep the sunglasses away from extreme heat and store them in our ES Envelope when not in use.
